I agree. Use flash, if necessary, on a page element; but unless the website has big viral marketing potential, flash will limit the long term prospects for search engine marketing.
Steve Matthews is the founder of Stem Legal, a company that helps law firms build online profile and increase web-driven business. He is the former Knowledge Services Director at a Canadian law firm, with 12 years in-house experience guiding web marketing, KM and Library initiatives. He is a Past President (07/08) of VALL, and an active member of CALL. Steve regularly publishes his thoughts on legal technology & research here on the VLLB and on Slaw.ca. Further commentary on legal web marketing & SEO can be found over at Stem.
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